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October 3-7 | Starting at $500Cashless payment for cashless society
OVERVIEWUsing AI to transform how the art world explores, connects, and collects
Participating in the creation of something entirely new, a concept still taking shape in the market, is my favorite experience. I worked on Minimum Viable Product (MVP) of an ambitious 'cashless' initiative. This project is motivated by a clear mission: to empower small businesses by enabling seamless on-the-go payments. It's been a rewarding journey!
Mobile2Mobile is a cashless mobile application based on QR code technology. The goal of the project is to facilitate transactions between merchants and cardholders exclusively through smartphones.
STRATEGIC OBJECTIVES 01/ Enable Art Basel’s 300,000+ global attendees to better discover galleries and artists
02/ Support better trip planning with expert recommendations for time-poor attendees
03/ Increase ticket sales and better facilitate relationships through one seamless experience
04/ Create a modern platform to drive immediate growth and future expansion opportunities
OVERVIEWBetter together: powering growth through seamless brand integration
The new platform is built on a simple but powerful idea: Kohler’s brands are stronger together. While each of the five companies maintains its own distinct identity, the unified experience enables effortless cross-brand navigation—allowing customers to explore the full breadth of Kohler’s offerings without friction. Designed for long-term scalability, the system continuously adapts to the evolving needs of each brand, supporting innovation and future growth. It’s a strategic foundation that brings clarity, consistency, and cohesion to Kohler’s digital presence, while celebrating the uniqueness of every label within its portfolio.
The impact
INNOVATIONUsing AI to deliver instant artwork recognition with Microsoft Copilot
In a groundbreaking step for the art world, Art Basel introduced instant artwork recognition powered by Microsoft Copilot. This AI-driven feature allows attendees to simply snap a photo and instantly access rich context about the artwork, artist, and exhibiting gallery—turning passive viewing into active discovery. Seamlessly embedded into the app, it transforms the fair experience by breaking down barriers to knowledge, empowering both seasoned collectors and curious newcomers to engage more deeply with the art around them.
GLOBAL IMPACTThe new Art Basel app and AI concierge debut to 75,000+ at Art Basel Miami
Launched at Art Basel Miami Beach, the new AI-powered app transformed the experience for over 75,000 attendees. Built through months of close collaboration with gallerists and visitors, the platform saw a surge in downloads and engagement, with the AI Liaison fielding over 30,000 questions during the event. With a 4.5-star App Store rating and $547 million in estimated economic impact for Miami, the launch marked a major milestone in Art Basel’s digital evolution.